Digital printing fast proofing Green environmental protection cost
With the rapid development of textile printing and dyeing in China, China has become an important processing center of the world textile industry. As we all know, the export dependence of China's printing and dyeing industry is very high. From January to December 2014, the export volume of 8 categories of printing and dyeing products was 20.295 billion meters, which is nearly 1/2 of the total output in 2014.
Export products have very high quality requirements for printing and dyeing products. Therefore, we believe that digital printing will become the mainstream direction for the future development of China's printing and dyeing industry.
With a global value of approximately $7.5 billion in the global textile digital printing market, home furnishing and industrial applications are experiencing a strong annual growth rate of around 34% to 2019. With a strong regional manufacturing advantage, Europe will continue to be the largest market for textile digital printing, and the Asia Pacific is poised for its mainstream solutions for digital printing.
The shift from mass production to customization, color, and complex graphic design is determined by importers, brand owners and consumers looking for differentiated quality products. These are accompanied by different business interests, such as reducing inventory, but only the driving force in time manufacturing, driving the growth of digital textile production.
Quick proofing, green and cost saving
After the digital printing machine appeared in foreign countries in the 1990s, it was once popular because of its rapid proofing, green environmental protection and cost-saving features. Later it was transmitted to China and was considered as a printing machine representing the future development direction of the printing and dyeing industry.
China's textile digital printing industry has several characteristics, which are similar to the global printing and dyeing industry:
1. First of all, compared with the traditional printing method, the biggest feature of digital printing is that there is no sewage discharge, which meets the requirements of green environmental protection, energy saving and emission reduction;
2, followed by neglecting the process of making the plate and other processes, that is, printing and printing, from taking the sample to printing and processing the finished product, it takes less than 3 days to meet the fast-paced demand;
3. The increase in the number of digital printing colors makes the patterns more vivid and more convenient for the creation of fashion designers and the unique design style;
4. At the same time, the frequency of digital printing pattern update is accelerated, the batch output is reduced, and the total printing size of one pattern must be printed at least 10,000 meters, while the amount of digital printing may be less than 100 meters. If it is proofing, it may be only one meter. Easy to quickly proof.
Most of the market segmentation is used for proofing
The main market segments for digital printing in China are: proofing, small batch production and other niche markets. Digital printing saves a lot of time and cost compared to traditional printing. Therefore, quite a number of traditional printing and dyeing factories purchase digital printing machines for proofing. In addition, design companies and some institutions purchase machines for designing patterns and teaching.
Most of the orders for mass production come from Spain, Italy, France, the United States, Japan, South Korea, etc., accounting for 60-70% of the total, such as Spain's DESIGUAL, the United States' STEELASTEELO and so on. The annual processing capacity is approximately 1,200,000 square meters, of which the T-shirt is approximately 800,000 square meters, the silk products are approximately 200,000 to 300,000 square meters, and the sweaters are approximately 100,000 square meters.
The basic market in China is mainly for colleges and universities, and the design agencies are used for crafts and antiques. From the current point of view, China's digital printing market segment is 65% for proofing, 25% for mass production, and 10% for niche markets.
Stylish and convenient personality
Some prospects for the future development of digital printing, digital printing is still in its infancy in China, but it has already demonstrated its strong strength and incomparable advantages, and also shows some prospects for future development:
1. In order to showcase their unique ideas, fashion designers often use hand-painted methods to solve the shortage of fabrics. However, even if it is hand-painted, it is inferior to digital printing in terms of rich layers and delicate colors of patterns. In the near future, with the three-dimensional three-dimensional clothing CAD, CAM, the fast and convenient realization of the characteristics of cheongsam, women's fashion processing, will be any printing and drawing technology unmatched features.
2. The technical characteristics of various personalized tourist souvenirs and digital gifts for craft gifts make it possible to print various high-definition patterns on various textile fabrics, so that small-scale batches of Chinese and foreign famous paintings, photographic works, etc. can be printed on textiles. , can achieve the effect of easy collection and preservation. This undoubtedly expands the field of textile printing products and improves the grade and added value of products. It is not comparable to the traditional printing and dyeing that is sold in meters.
3. Personalized interior decoration and home textile designers can provide decorative textile design for customers while providing house decoration design. Through digital printing technology, real “personalized home” can be realized, and “one-on-one” can be realized. Need to produce.
At present, the digital printing machine can partially replace the traditional flat screen and rotary screen printing machine, plus its advantages of small batch, multi-variety, environmental protection, saving printing and dyeing costs, etc., has become a fast fashion widely used, representing the future printing and dyeing. The technical development direction of the industry. We can conclude that the digital printing machine has a huge market in the future, and it has a sudden emergence and promising future.